From a Wedding Salon to a Workshop: The Inspiring Journey of ZOA Concept.
From Concrete and Silicone to a Dream Fulfilled: The Story of ZOA Concept
What does it take to truly appreciate life’s simple pleasures and turn them into a recipe for fulfilling dreams? For Joanna and Aleksandra Janusz, the creators of the ZOA Concept brand, the answer was surprisingly tangible—bags of concrete and buckets of silicone.
Their journey began in 2018, not in a grand studio or a carefully planned business venture, but in the heart of their kitchen. It was here that they poured their first molds, experimented with wax, and filled the air with the delicate aroma of essential oils.
So, how exactly did the idea for ZOA Concept come to life? Aleksandra Janusz shares:
“It all started with Asia’s wedding dress salon. She came up with the idea of offering gift boxes for her clients, and after struggling to find the perfect ones, she decided to make them herself. That’s when she roped me in. We started with cotton t-shirts, badges, jewelry stands, and even concrete candles!”
As demand grew, so did their ambition. A small display shelf in the wedding salon quickly turned into a full-blown workshop set up right next door. From these humble beginnings, ZOA Concept was born—a brand built on creativity, craftsmanship, and a shared passion for turning ideas into beautifully crafted products.
Today, ZOA Concept is a testament to the power of simple beginnings and the magic of making something with your own hands.

Article in Polish:
https://plndesign.pl/zoa-concept-niekonwencjonalne-wzornictwo/





